About Our Business Coaching Services | Cynthia Kay

Cynthia Kay is your business coach offering presentation and media training services to help your business become successful.

Business is more complex and effective communication needs to be at the forefront of a successful enterprise. Get it right and your organization becomes a powerhouse of productivity. Get it wrong and the damage can be far-reaching.

That’s why companies from the Global Fortune 100 to forward thinking smaller enterprises rely on Cynthia Kay. She’s the secret weapon behind successful corporate communications programs, in industries as diverse as manufacturing, technology, publishing and healthcare.

After years as an award-winning broadcaster and video producer, Cynthia has a vast amount of strategic communications expertise as well as leading edge video production and technical acumen. Her communications experience includes communications programs, presentation skills and media training, executive communications consulting, media production development and more.

She is a sought-after communicator, trainer, speaker and author. She is the Owner and President of Cynthia Kay and Company, an award-winning media production and communications consulting company. She has written for the Washington Post, has been featured in Time Magazine, Entrepreneur Magazine’s Ask the Expert and on NPR. She is also the author of Small Business for Big Thinkers: Unconventional Strategies to Connect With and Win Big Business and Stop Wishing. Stop Whining. Start Leading. A No-Nonsense Straight-Talk Guide for Women Who Aspire to Lead.

What People Say About Cynthia Kay’s Programs

“Cynthia has taken the stage a number of times for the Small Business Association of Michigan and connects every time. She has the unique ability to address large crowds and make every person feel as though she is talking directly to them. Her message is refreshing, informative and fun.”

Rob Fowler
CEO, Small Business Association of Michigan (SBAM)

“Cynthia Kay is one of the most dynamic speakers I know. She delivers her presentations with passion, personality, knowledge, and in a manner that is captivatingly real. Sign me up again!”

Bob Fish
CEO and Co-Founder, Biggby Coffee

“Cynthia was the keynote speaker at our recent economic development event – SUMMIT: Empowering Business Leaders – and her energetic and inspiring presentation made a significant impact on attendees. We received a great deal of positive feedback from business leaders throughout our region who found her to be refreshingly practical and motivating.”

Kathy Wagaman
Executive Director, Community Economic Development

Cynthia cares about quality and providing value to those that work with her. – Salvatore Alaimo

Cynthia Kay founded Cynthia Kay and Company media production after working in broadcasting where she was honored with awards from United Press International, the Associated Press and numerous regional broadcast awards. A graduate of Michigan State University, Kay holds a Masters in Communications from Western Michigan University.

She is the Past Board Chair of the Small Business Association of Michigan (SBAM) and served as the 2018 Board Chair of the National Small Business Association (NSBA). Cynthia and the company have been honored with many awards. She has been named One of West Michigan’s 50 Most Influential Women 5 times.

CK & CO produces high-quality communications and has an active client base of over 130 businesses and organizations from the Fortune Global 100 to small business. Cynthia has authored several books including Small Business for Big Thinkers: Unconventional Strategies to Connect With and Win Big Business and Stop Wishing and Stop Whining. Start Leading. A No-Nonsense Straight-Talk Guide for Women Who Aspire to Lead.

She blogs for CEO Magazine and also has her own blog at cynthiakaybiz.com. She has written for the Washington Post, has been featured in Time Magazine, Entrepreneur Magazine’s Ask the Expert and on NPR. Cynthia also testified on behalf of NSBA before the House Committee on Small Business Hearing: “Building an Opportunity Economy: The State of Small Business and Entrepreneurship” in 2015.

Media Appearances

 
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
Public Speaking, Presentation Skills & Media Training
  • Women in Auto Care
  • Innovation Hub at Grand Valley State University
  • Michigan Women’s Foundation Entrepreneur You Conference
  • Catch the Wave- Ohio River Valley Women’s Business Council
  • Michigan Inventors Entrepreneurs Coalition Conference
  • WBEC Great Lakes Women’s Business Conference
  • Testimony before Congress Small Business Sub-Committee “ The State of Small Business”
  • International Association of Business Communicators Tampa Bay Chapter
  • National Small Business Association Small Business Congress, Phoenix Arizona
  • Association of Teleservices International Annual Conference, San Diego, CA
  • Yarn Market News Annual Conference, Seattle, WA
  • Herman Miller Small Business Initiative, Chicago and Minneapolis
  • Small Business Association of Michigan Annual Meeting, Lansing, MI
  • Great Lakes Telemessaging Services Association Conference, Chicago, IL
  • Michigan State University Running Start Seminar, February, East Lansing. MI
  • Western Michigan University, Entrepreneurship Forum, Kalamazoo, MI
  • Kalamazoo College School of Business
  • Biggby Coffee Annual Franchise Meeting
  • WBEC Great Lakes Women’s Business Conference
  • Ultimate Mastermind Summit, Chicago, IL
  • Michigan Inventor’s Network Annual Summit
  • River Country Chamber of Commerce
  • Grand Rapids Rotary
  • Traverse City Economic Club
  • Muskegon Lakeshore Chamber
  • Biggby Coffee Annual Franchise Meeting
  • WBEC Great Lakes Women’s Business Conference

About Cynthia

Cynthia Kay is the hidden advantage behind many of today’s most successful corporate communications programs, in industries as diverse as manufacturing, technology, publishing and healthcare.

When working with Cynthia you get much more than a communications consultant. You add a virtual member to your team. A highly creative individual with the ability and experience to help craft your communications, as well as help determine the best way to deliver the messaging.

After decades in the ever changing world of high stakes corporate communications, one of Cynthia’s most valuable asset is her involvement with sophisticated communications programs in all kinds of industries.

Where most consultants think something might or should work, it’s entirely different to collaborate with a partner that has experience gained from working at the Fortune 100 level.

Broad and varied experience is the intangible benefit Cynthia brings to every engagement. No matter what your desired outcome or communications challenge, Cynthia’s probably dealt with it before.

Sometimes, it’s training internal spokespeople on presentation skills–to be on camera, speak before internal audiences. Other times, it’s knowing when to bring in other outside resources to help with content or video production.

And sometimes it’s about out-of-the-box thinking, like replacing expensive in-person training programs, with less expensive video assets that offer a greater reach, accessibility and shelf life.

As a client of Cynthia’s you can leverage a wealth of talent and experience to best deploy assets and achieve your goals.

Cynthia and her team possess decades of experience. However, she’s someone who also understands the value of the expertise that corporate communicators possess about their own organization.

Cynthia thinks differently about you and your program.

You’ll notice a curiosity to learn all there is to know about your organization. It wouldn’t be the first time Cynthia has donned a hard hat or a lab coat, if that’s what’s required.

With a deep understanding of her client’s business goals, Cynthia sees potential challenges on the horizon and recognizes communications opportunities to act on.

In both scenarios, your communications program benefits.

Cynthia believes her role is to help you figure out the most efficient way to produce the assets that get results. And, help you navigate the creative and budgetary challenges that communicators face.

After years as an award-winning broadcaster and video producer, Cynthia has developed a vast amount of strategic communications expertise as well as leading a team of cutting edge video production technicians and producers.

It’s a very rare combination, and one that your communications could stand to gain from enormously.

If all you need is a consultation on a particular campaign, that’s great. But if you’re an organization with complex needs, multiple audiences and that wants someone who can be responsive, look no further.