Side Hustle or Real Business?

The idea has been around for years, but it is getting a lot more attention- the side hustle. The definition of a side hustle is “work performed for income supplementary to one’s primary job.” There are lots of things that lend themselves to this type of work and the list is growing because technology has […]

How To Identify Your Ideal Client

Is there really such a thing as an ideal client? Yes. And if you don’t figure out the profile of your ideal client you can waste a lot of time and energy. There are a number of factors to consider when profiling a potential “good fit” for your organization. Here are a few things to […]