NSBA Advocates

NSBA Advocates for You

  The National Small Business Association (NSBA). This is one of my favorite organizations. I’m obviously passionate about the NSBA–I talk about it, a lot. I came from a small business family. I run a small business. And the NSBA advocates for small businesses. Small business owners know how hard it is to keep up…

Think You Need a Video? | Cynthia Kay and Company

Think You Need a Video?

This is the first blog in a series that will help you start or rethink your video strategy: Think You Need a Video?  According to a Cisco Visual Networking Index Forecast for 2016-2021, “It would take an individual more than 5 million years to watch the amount of video that will cross global IP networks…

Win Big Business | Cynthia Kay | Speaker, Author, Video Production

Win Big Business

  Small Business For Big Thinkers. Just because you are a small business, it doesn’t mean you should think small. It’s why I am so passionate about my workshops on this topic–I teach businesses how to get down in the trenches. Which leads to the opportunity to win big business. Understand that big business is…

Navigating Small Business | Cynthia Kay | Speaker, Author, Video Production

Navigating Small Business

  Small business owners have so many issues to deal with. So much so in fact that many owners throw up their hands and say, “I don’t know where to start.” This leads to many would be leaders not taking the step to follow their dream. To me, that’s sad. And the main reason why…

Step Aside. Let Employees Tell the Story

Step Aside. Let Employees Tell the Story

Your company story is important. Let the employees tell the story. Corporate communication is complex. That’s because every organization has multiple audiences- employees, managers, stakeholders, and customers. Each of these has a unique need, level of interest and understanding of your organization. Not to mention, video is becoming the preferred method of communication and not…

Training Entrepreneurs | Speaker, Author, Video Production

Training Entrepreneurs

  There is nothing like the feeling of running a business. In this video about training entrepreneurs, I discuss how my father trained me to run a business one day. From my time sweeping the floors in his dry-cleaning establishment to taking the money to the bank, these experiences helped shape me into an entrepreneur.